Please use this identifier to cite or link to this item:
http://repositorio.ute.edu.ec/handle/123456789/9251| Title: | Plan de marketing para la empresa Colvida S.A. |
| Author(s): | Rodriguez Reina, Carla Gabriela |
| Thesis Director: | Guerrero, Catton |
| Type: | bachelorThesis |
| Keywords: | EMPRESA COLVIDA S.A.;INVESTIGACION DE MERCADOS;MERCADOTECNIA;PLAN DE MARKETING;SEGUROS DE VIDA |
| Issue Date: | 2008 |
| Publisher: | UNIVERSIDAD TECNOLOGICA EQUINOCCIAL. FACULTAD: CIENCIAS ECONÓMICAS Y NEGOCIOS |
| Abstract: | |
| Table of contents: | El problema de la investigación. Marco teórico. Investigación de mercados. Plan de marketing. Conclusiones y recomendaciones. |
| URI: | http://repositorio.ute.edu.ec/handle/123456789/9251 |
| Appears in Collections: | TESIS - UIO |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| 34397_1.pdf | 252.77 kB | Adobe PDF | View/Open |
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