Please use this identifier to cite or link to this item:
http://repositorio.ute.edu.ec/handle/123456789/9152| Title: | Plan de marketing para posicionar la Agencia de Viajes MADEJTOUR dentro del mercado turístico del Valle de Tumbaco |
| Author(s): | Montalvo, Guillermo |
| Thesis Director: | Rosero, Lucy |
| Type: | bachelorThesis |
| Keywords: | AGENCIA DE VIAJES;MERCADO TURISTICO;MERCADOTECNIA;PLAN DE MARKETING;VALLE DE TUMBACO |
| Issue Date: | 2005 |
| Publisher: | UNIVERSIDAD TECNOLOGICA EQUINOCCIAL. FACULTAD: CIENCIAS ECONÓMICAS Y NEGOCIOS |
| Abstract: | |
| Table of contents: | Generalidades. Marco de referencia. Estudio de mercado. Plan de marketing. Conclusiones y recomendaciones. Bibliografía. Anexos |
| URI: | http://repositorio.ute.edu.ec/handle/123456789/9152 |
| Appears in Collections: | TESIS - UIO |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| 26988_1.pdf | 252.77 kB | Adobe PDF | View/Open |
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