Please use this identifier to cite or link to this item:
http://repositorio.ute.edu.ec/handle/123456789/8770
Title: | Plan de marketing operativo para la empresa comercial Jonathan en Cayambe |
Author(s): | Lalaleo Montesdeoca, Ingrid Andrea |
Thesis Director: | Jara, Francisco |
Type: | bachelorThesis |
Keywords: | EMPRESA COMERCIAL JOHAO;INGENIERO EN MARKETING;MARKETING;PLAN DE MARKETING |
Issue Date: | 2013 |
Publisher: | UNIVERSIDAD TECNOLOGICA EQUINOCCIAL. FACULTAD: CIENCIAS ECONÓMICAS Y NEGOCIOS |
Abstract: | |
Table of contents: | INTRODUCCION. MARCO REFERENCIAL. ANALISIS DEL ENTORNO INTERNO DE LA EMPRESA. ANALISIS DEL ENTORNO EXTERNO DE LA EMPRESA. INVESTIGACION DE MERCADOS. FORMULACION DE PLAN DE MARKETING. COCLUSIONES Y RECOMENDACIONES |
URI: | http://repositorio.ute.edu.ec/handle/123456789/8770 |
Appears in Collections: | TESIS - UIO |
Files in This Item:
File | Size | Format | |
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53529_1.pdf | 651.54 kB | Adobe PDF | View/Open |
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